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...Home ... Editorial ... News ..News Story Monday: January 10, 2005



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Exam Cram To Live Again


9/25/2002 -- Later today, Que Publishing is expected to officially announce that it will be relaunching the popular Exam Cram line of certification guides.

In the deal, which was finalized Friday, Que Publishing purchased the world-wide English language rights to Exam Cram from Waterside Productions, a literary agency, for an undisclosed amount. The purchase includes the Exam Cram customer list, logos, copyrights and Web site. Waterside retains the foreign language rights to the line.

Exam Cram's previous publisher, Coriolis, folded in April after its majority-owner, Haights-Cross, decided that it was not financially viable. Waterside Productions bought the rights from Haights-Cross in June.

According to Que Certification Publishing Executive Editor Jeff Riley, Que began pursuing the Exam Cram line back in April because they felt it would be a good match for the company's existing line of certification training guides. "It's the best selling certification line of all time -- there's roughly a million books sold," he said. "There's a lot of benefit to taking over a line that's been so successful.

"The feedback we get from the market is that most people will buy...a cram-type book and a more in-depth training guide, so we feel it's a perfect complement for [our existing] line."

The books will now be called Exam Cram 2, with six appearing on the shelves by the end of this year, with a more expansive relaunch coming in early 2003. Four of the titles will be completely new books or editions. Two will be updated reissues: one for Microsoft Exam #70-270, which was published right before Coriolis went under, and the other for Microsoft exam #70-218, was at the printers when the company closed.

Riley said that all Exam Cram 2 titles will feature new practice test CDs from PrepLogic and a lower price point of $29.99. According to Riley, the line will retain everything that made it popular with readers, but will feature a more stringent internal technical review process, plus review by IT certification Web site CramSession for its seal of approval.

Ed Tittel, founder of the Exam Cram line, told CertCities.com that he's thrilled that the line has found a new lease on life. "It was a terrible shame that the previous owners had to close their doors, [but] I'm proud to realize that the series concept has enough value to be worth another publisher's while to resuscitate," he said.

Tittel, who has been hired by Que Certifiction to be the series' supervising editor, said he's looking forward to the job. "I will be pretty hands-on in helping to develop guidelines, examples, go-bys, sample materials, and in working with book buyers to help them understand where and how the Training Guides and Exam Crams can be useful to certification candidates in particular, and IT professionals in general," Tittel said. "Because previous buyers have certain expectations of the Exam Cram series, we're maintaining the usual layout, the book's look and feel, both inside and outside the covers. What's most important to keep the same, however, is the intense focus on exam coverage, relevant content, and plenty of opportunities to study and practice for the 'real thing.'"

Neil Gudovitz, foreign rights manager for Waterside Productions, said his company is looking forward to continuing to grow the series' profile worldwide. "The series has been highly successful in foreign language-markets and we anticipate this success will be bolstered by the affiliation with the respected Que name," he said. "We will be cooperating closely with Que as we undertake foreign rights representation for the series while we continue to work with those foreign publishers who have made a commitment to the series in their respective languages."  -B.N.

 



There are 49 CertCities.com user Comments for “Exam Cram To Live Again”
Page 3 of 5
9/27/02: Jeff Riley from Indianapolis says: scorp10n: Our Training Guide Series and our Exam Cram Series will include a Preview Edition of the PrepLogic product. Stay tuned to www.examcram.com for special deals for our loyal readers.
9/27/02: Matthew J Miller from New York, New York says: I have been a devoted reader of the Exam Cram series for years. I believe that before Coliolis "folded" there were plans to release exam cram guides for the Cisco Qualified Specialist 'security' exams (640-442 MCNS, etc.) Is Que planning on expanding offerings for Cisco specialty exams although there is a smaller market?
9/27/02: Robert Baylis from Delaware says: Exam Cram is one of the first books I purchased for passing my MCSE certification. I found these books to bring me the knowledge base and prep tools to accomplish this goal. I'm looking forward to the new books, and hope that Que keeps the Exam Crams name a positive name in certification preparation.
9/27/02: Robert Baylis from Delaware says: Exam Cram is one of the first books I purchased for passing my MCSE certification. I found these books to bring me the knowledge base and prep tools to accomplish this goal. I'm looking forward to the new books, and hope that Que keeps the Exam Crams name a positive name in certification preparation.
9/27/02: I'm k3wl too says: Message to scØrp1Øn. You are a big dork. You can always tell how cool someone is based on how many l33t characters they can get into one message.
9/27/02: Jeff from Indianapolis says: Matthew: Yes, we will resume the publication of a Cisco line of Exam Crams. We're currently exploring how deep we'll go into this line -- you're right, some of these specialty exams comprise very small audiences. Sometimes this audience is too small to warrant our investment in the development, production, and marketing of a book. At this point, every exam for every certification is under consideration. If we determine there is a sufficient market, we'll pursue the opportunity.
9/27/02: sc0rp10n from out cruising the cables... says: To Jeff Riley: Thanx for the answer, I'll be checking...To "I'm k3wl too": Envy is such an UGLY thing.
9/27/02: Craig from Houston, Texas says: I also used Exam Crams (as well as Transcenders) for my NT4 MCSE certs. I really found a lot of use for the on-line exams at www.examcram.com. Any plans to continue or pursue this?
9/27/02: Jeff Riley from Indianapolis says: Craig: Yes! We'll have online exams, newsletters, tutors, etc. -- our goal is to make examcram.com better, too!
9/27/02: mstarfish says: Wow! I'm excited. Exam Crams are to live. AND Yikes, if Que slips and starts using the same standards AS they have done on past products... ugh!!! My hope is Que uses this golden opportunity to raise all its publishing standard bars to new levels, putting quality, what a concept, in front of price and rush to market! You have an opportunity here. It sounds like you are headed in the right direction. Please, don't blow it.
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